Young, working age adults need affordable housing options. But according to a new national survey, their priorities, preferences and financial concerns are different than those of previous renters. Millennial and Gen Z renters want to live on their own, but with rising rents, inflation and a fluctuating economy, that can be difficult to afford.
Meanwhile, construction material costs have challenged developers’ capacity to fulfill demand. This pent-up demand creates an underappreciated opportunity to pursue strategies that make investment in the essential housing asset class attractive.
Join MHN and Grubb Properties for a free, information-packed webinar on this underestimated market. In this webinar, we’ll discuss:
- The findings of Grubb Properties’ renter survey
- The essential housing segment and why it’s considered such a resilient asset class
- The unique needs of residents in their 20s and 30s
- What demographic factors are driving opportunities for essential housing
- The ROI potential that makes this sector a sought-after investment
To learn more, read this complimentary white paper from Grubb Properties.